Are you even checking emails!?
I kinda hope not, but if you are...
Did you know I had a twin? We argue a LOT!
Yes, yes, that face and that voice twice. At least the video’s only 75 seconds long…
Anyway, three quick notes as I close up this substack account.
One, the book Becoming Choosable isn’t an employer brand book. It’s a Trojan Horse to change your leadership’s mind on the power of talent strategy, branding, and the value that TA brings to the table. Pre-order the ebook now or get the paperback on January 5th (Amazon).
Second, I put together a complete guide to convincing your C-Suite to take employer branding seriously (by presenting a different argument to the CMO, CFO, COO, etc). Go read it (and steal it) here: https://www.employerbrandlabs.com/complete-business-case-for-employer-branding-employer-brand-labs
Finally, I am closing this newsletter down. If you still want to get alerts about new videos and podcasts where I break down company’s employer brands, go put your email address here: https://choosable.work/
I hope you get a chance to take some time this week and re-charge. 2026 is going to be… a lot. ;-)
Talk soon!
-James Ellis