Link-a-doodle-do! 🐔 EBH
Getting things done!
Who's the one person who can make your talent strategy happen?
It isn't your CHRO.
It isn't your CEO.
It's the person who writes the checks.
Then share it with your CFO.
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A relatively short stack of links this week:
THAT’S MOTIVATION
🐔 Wait wait wait… Harvard Business Review saying “money isn’t everything” when it comes to motivating employees? Have I been hit on the head? While the research is about motivating internal staff, the thinking can (and should!) be applied to what your candidates want.
MOVING PICTURES
🐔 What is the future of video? Based on the trends Google/YouTube are tracking, the concept of the professional “creator” is impacting how people consume and value video. We’re all creators (or can be), so messaging can be more intimate and less polished while still creating impact.
WHAT DO THEY WANT?
🐔 Hat tip to Adam Gordon for pointing out this report on candidate expectations. And no, there’s not a lot of good news here.
UGLY BABY SYNDROME
🐔 Where startups often trip up is mistaking marketing for branding (gosh, why does that sound so familiar?). CEO founders confuse their own concern for what the company does with how much (ahem, or how little) other people think about the company. All told, there are a few lessons EBers can learn from startups.
YOU ARE INVITED
🐔 There’s been a lot of discussion about how this has been the year businesses forgot about DEI. What was white hot in 2020 seems to have fallen off executives’ radars. From the huge number of big-name resignations to complaints that DEI programs losing funding, are companies still feeling the need to be inclusive? Here are 9 things companies can be doing to be more inclusive, even when the function isn’t being invited to the cool kids’ table as often.
NOT FEELIN IT
🐔 Here are 20 questions to ask “when the vibe is off.” (HBR referencing "the vibe” in a headline… what?) What I like about the list is that these are questions designed to get past people’s defenses, to uncover things people tend to bury. It would take a little translation to turn these into interesting discovery questions, but it would be worthwhile.
FOR BIOTECH AND PHARMA FOLKS
🐔 A 5-episode limited email series specifically for biotech folks. Actionable techniques and templates delivered to your inbox for five weeks. Free.
🎪 The link archive is about to hit 2,000!
“The greatest deception men suffer is from their own opinions.“
- Leonardo Da Vinci
Free consulting? Yup! Just email me (hit reply) and give me three questions you’d like me to answer about your brand, your work situation, your goals, your obstacles, and I’ll give you an hour’s worth of free advice. We’ll record the conversation and share it down the road. What a deal!
If you’re interested in learning how to increase your offer acceptance rates, fill your pipeline and maybe fire your RPO agency, reach out! EmployerBrandLabs.com
***This Newsletter Contains No ChatGPT***
-James Ellis [LinkedIn] [Website]
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