Monday Meme 🪩 EBH

The Rock makes a good point...

“The human mind does not run on logic any more than a horse runs on petrol.”
- Rory Sutherland

“Singing is a trick to get people to listen to music for longer
than they would ordinarily.” - David Byrne

I hope you’ve been enjoying this new format of Employer Brand Headlines. Based on the analytics and the sudden influx of people emailing me because of it, it sure seems like it.

Because I like being transparent in my thinking, here’s my publishing schedule:

• 🪩 Monday: Memes and quotes. Monday is heavy enough, so we’ll keep this light

• 🫀 Tuesday: Our work is emotional. Let’s embrace that

• 🩻 Wednesday: An example (good or not so good) we can learn from

• 🔬 Thursday: A lesson or idea

• 📋 Friday: Links to stuff people have talked about this week

As always, if you reply to this email, it comes directly to me. And I love emails!

-James

You could go to a conference ($1,500 per ticket, $400 for a flight, $700 for hotel rooms, $150 for cabs and $100 for food) and come back with a notebook that a vendor gave you where you wrote down a handful of interesting ideas before coming home and never opening that notebook ever again.

For half the price, you can build your own employer brand. Not “learn about brand.” Not “some cool tricks you might remember to use later.” But a brand you will use immediately to attract and hire talent better, faster and cheaper.

That’s the promise of the EVP Workshop.

And if you sign up for one of the four cohorts starting in the next few weeks, you can get 20% off (use code EBH).

***This Newsletter Contains No ChatGPT***

###