Content is king!*
(*Specifically, GREAT content is king. So how is yours?)
If you're stuck with what type of content you should be posting to attract ideal clients to your business. Joel Lalgee, The Realest Recruiter offers content direction and strategy that can drive business. Reach out here to schedule a consultation.
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Hey, it’s a holiday weekend here in the US, and I realized that by scheduling my newsletters on Monday morning, I probably hit your inbox on a holiday fairly often.
And then I realized that I have been publishing without a break for a few years. I’ve published on New Years Day, Christmas, multiple Labor and Memorial Days, and plenty more.
So for this issue, I’m taking a break and pointing out some things I’ve published in the last year-plus that you might have missed.
If this were a TV show, you’d call this a “clip show.”
I’ll see you next week with more brand new stuff!
🃏 Embracing the good and the bad at your company isn’t just some noble act. It’s how you build a strong, more three-dimensional brand »
🃏 Do EVP’s even work? »
🃏 Not all employer brands are the same. Some make an impact while others take up space. How can you tell the difference? »
🃏 Think bigger: we’re not a damn cost center »
🃏 Predictions for the future, parts one and two » »
🃏 Creating better advocacy »
🃏 Bad marketing lessons Mad Men taught us »
🃏 Reinventing EVPs by understanding what candidates actually want »
🃏 Bland brands kill »
One: Understand the financial impact having a strong employer brand. Nine questions to get your custom report that will help you have a great conversation with your C-suite. It’s free! »
Two: Let’s make sense of the “employer brand partner” decision. It isn’t easy picking the right company to develop your employer brand. So this handy guide will give you the confidence you need to make the right choice for you. It includes a side-by-side comparison of 25 employer brand building companies. And it’s free! »
Three: Three case studies that prove how an employer brand can be built in just three weeks. A 250-person manufacturer, a 300-person construction company, and an 800-person video game company. Just reply to this email.
***This Newsletter Contains No ChatGPT***